Privacy Policy

1. Information We Collect

We collect minimal information to provide our services and resources:

2. How We Collect Information

2.1 Free Ebook Downloads

• When you download "Turning Ideas Into Household Names Since 1974" we collect your email address
• This is the primary way we collect personal information

2.2 Direct Contact

• Email communications you send to us
• Contact form submissions on our website

2.3 Website Analytics

• Anonymous website usage data (page views, time on site, etc.)
• IP addresses and browser information (not linked to personal identity)
• Cookies for website functionality and analytics

3. How We Use Your Information

We use your information for specific, limited purposes:

• Ebook Delivery: Sending you the "Turning Ideas Into Household Names Since 1974" PDF after download
• Communication: Responding to inquiries you send us directly
• Occasional Updates: Sharing valuable product development insights (you can unsubscribe anytime)
• Website Improvement: Understanding how visitors use our site to improve user experience

4. Information Sharing

We keep your information private and share it in very limited circumstances:

4.1 We Don't Sell or Share

We do not sell, rent, or share your email address with other companies for their marketing purposes.

4.2 Service Providers

We may use trusted email service providers (like MailChimp or ConvertKit) to send you the ebook and occasional updates. These providers are bound by strict privacy agreements.

4.3 Legal Requirements

We may disclose information if required by law or to protect our legal rights.

5. Data Security

We implement comprehensive security measures to protect your information:

• Encryption: All sensitive data is encrypted in transit and at rest
• Access Controls: Limited access on a need-to-know basis
• Secure Storage: Industry-standard security protocols for data storage
• Regular Audits: Periodic security assessments and updates
• Staff Training: Regular confidentiality and security training

6. Data Retention

We keep your information for reasonable periods:

• Email List: Until you unsubscribe or request deletion
• Direct Messages: We keep emails you send us for up to 2 years for reference
• Website Analytics: Anonymous usage data is retained for 26 months

7. Your Privacy Rights

You have the following rights regarding your personal information:

• Access: Request copies of your personal information
• Correction: Request corrections to inaccurate information
• Deletion: Request deletion of your personal information
• Portability: Request transfer of your data to another provider
• Opt-Out: Unsubscribe from marketing communications
• Object: Object to certain processing activities

To exercise these rights, please contact us using the information provided below.

8. Cookies and Website Technologies

8.1 Types of Cookies We Use

• Essential Cookies: Necessary for website functionality
• Analytics Cookies: Help us understand website usage
• Marketing Cookies: Support relevant advertising (with consent)

8.2 Managing Cookies

You can control cookies through your browser settings. Note that disabling certain cookies may affect website functionality.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of external sites. We encourage you to review their privacy policies.

10. International Data Transfers

If you are located outside the United States, your information may be transferred to and processed in the US. We ensure appropriate safeguards are in place for international transfers.

11. Children's Privacy

Our services are not directed to individuals under 18. We do not knowingly collect personal information from children under 18. If we become aware of such collection, we will delete the information promptly.

12. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of significant changes by:

• Posting the updated policy on our website
• Emailing active clients about material changes
• Updating the "Last Modified" date

13. California Privacy Rights

California residents have additional rights under the California Consumer Privacy Act (CCPA), including:

• Right to know what personal information is collected
• Right to delete personal information
• Right to opt-out of sale (we don't sell personal information)
• Right to non-discrimination for exercising privacy rights